MBA Retail Executive
Business Management

MBA Retail Executive

  • Young Professional
  • Part Time
  • 60 ECTS


This master's degree is taught in SPANISH

The MBA Retail Executive of EAE Business School Madrid responds to the current need for Retail, understood as a suprasector that encompasses a total of 17 sectors such as fashion, beauty, shops, clinics, restaurants, automotive, etc. One of the industries considered to be one of the largest employers in Spain and home to many of the professions with the brightest future.

In it, more than 20 CEOs of Spanish retail and up to 35 senior managers will teach you in the most complete specialised MBA in Europe. A faculty that includes indisputable references from almost all the sectors that make up the retail industry.

The Retail Executive MBA focuses on professionals in the field who want to take a step forward in their professional career and who have the ambition to be part of senior management positions.

Get trained through the 360º vision of executives from leading companies in different retail sectors.



Upon successful completion of your programme, you will be awarded the MBA Retail Executive degree by EAE Business School.


Enroll now and start enjoying your career boosting plan.*

From the moment of your enrollment we will start working together in the materialization of your professional project through a personalized development plan. Are you going to miss it? Request information and we will explain it to you.

*This service applies only to on-site programs.

Reason to take this master

in EAE Business School
  1. 20 CEOs and up to 35 top Spanish retail executives within your reach: thanks to their vision and experience you will be able to make more effective decisions with greater impact, expand your networking network and gain greater professional projection.
  2. Retail sector: you will have all the support and vision of an MBA with the differential value of its specialisation in a dynamic, thriving sector with a great need for specialised talent.
  3. New challenges: with this programme you will gain a deep insight into how to solve the main challenges facing the industry: digital transformation, the customer journey, sustainability and logistics.
  4. High-level networking: You will have the opportunity to meet senior managers and CEOs from numerous companies in the retail sector, who will complement your knowledge and with whom you will be able to build professional relationships.
  5. EAE Emprende: Entrepreneurs can count on EAE Lab, a business incubator that offers the training resources, financing and advice needed to turn a good idea into a business project.
  6. True Potential Experience: Enjoy an experience that combines the MBA Retail executive with a Personalized Professional Development Plan, guided by a True Potential Advisor, who will help you find, focus and develop your true potential.
best business school in Spain

MERCO Talent Ranking 2022

Top 15
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El Economista Ranking 2022

Top 35
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América Economía MBA Ranking 2022

Student profile
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International participants
2 years
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Average professional experience
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  • Introduction to Retail, Strategy and CSR - 5 ECTS
  • Commercial Retail Management - 5 ECTS
  • Real Estate - Concept Store - Merchandising - 5 ECTS

  • Financial Planning and Investment Analysis - 5 ECTS
  • The Supply Chain in Retail - 5 ECTS

  • Customer Experience - 5 ECTS
  • Retail Marketing retail and Product Development and Planning - 5 ECTS

  • Digital Marketing, Technology and Digital Assets - 5 ECTS
  • Retail, E-Commerce, Omni-channel and Digital Optimization - 5 ECTS

  • Course the course that you want to take and which will expand your range of future professional prospects – 10 ECTS 

  • Master’s Thesis - 15 ECTS


Your competitive edge

At EAE Business School Madrid, as a school committed to innovation and transformation, we have created an optional specialization program, in an online format, that you can take at the end of your Master.

This educational model gives you the opportunity to acquire new skills and an individualized qualification to set yourself apart in the labour market by enhancing your professional profile.

You will have the option to choose the Minor that best suits your needs.

3 Territories to conquer

1. Global vision and innovation

Train in the essential areas of management, with a 360º vision of the different functional areas of the retail sector. Throughout the program, there will be a special emphasis on the digital transformation in which leading groups and brands are currently immersed, gaining up-to-date knowledge that will boost your professional development on completion of the program.

2. Importance of the consumer

Gain awareness of the importance of excellence in the customer journey, product/service, operations and intangible brand values that enable you to improve efficiency and competitiveness.

3. Global Strategies

Acquire a strategic perspective of value creation through excellence that will enable you to generate, capitalize on and develop innovative ideas as business opportunities in the retail sector.


Laureano Turienzo

Laureano Turienzo

President of the Spanish Retail Association.

Carmen Salamero

Carmen Salamero

LVMH Group Human Resources Director.

Ignacio Acha

Ignacio Acha

Director of Operations and Head of Leasing RETAILCO (Santander Group).

Amaia Álvarez

Amaia Alvarez

Country Manager, SAMY Alliance.

Juan Garicano

Juan Garicano

Country Manager in Spain en Project X Paris - TJMAX

Stephane Pitoy

Stephane Pitoy

Director e-Commerce BU, GXO Logistics.

Masterclass with Key Speakers

Learn through the vision and experience of a panel of CEOs, senior executives and personalities from the world of retail.

  • Fran Ares - CEO Glocally
  • Alberto Arevalo - CEO Beonit
  • Javier Arrevola - CEO Casa del Libro
  • Antonio Arribas - Head of New Business at Media Markt Iberia
  • José Luis Carceller - CEO KIABI
  • Carlos Cocheteux - Sales Director IKEA
  • Andrés Contreras - CEO Spain, Portugal & Latin America en Bestseller
  • Domingos Esteves - CEO, Managing Director, Advisor and Business Advisor, Retail Advisor
  • Domingo Guillen - Director of Operations, Sales and Strategy FNAC Iberia
  • Eva Ivars - Managing Director at Alain Afflelou
  • Eduardo Martín - CEO Alares
  • Enrique Mazon - Regional Vice President Commerce Cloud Spain - Salesforce
  • José Loiza - Director Omnichanel Grupo Éxito (COLOMBIA)
  • Jaime Pfretzschner - General Manager Phone House
  • Eduardo Pisa - Head of Brands and Strategic Partnership at Alibaba Group
  • Marcos Ruao - CEO ISKAPET
  • Robert Schuldt - CEO GRUPO EFE (PERU)
  • Alfonso Sebastián - Director Retail Division at ROOX. Cofundador y Vicepresidente en Asociación Española del Retail | AER
  • Merce Serrá - General Manager Sabadell Consumer Finance

Professional prospects and entry profile

  • What you study here and now will have an impact on your career tomorrow. Start imagining your future and take a look at some of the professional prospects that await you.

    • General Retail Manager
    • Omnichannel Manager
    • Retail Services Manager
    • Retail Industry Project Manager
    • Head of a Retail Business Unit
    • Department Store Channel Manager
    • Retail Expansion Manager
    • Department Store Manager
  • To be a student on EAE’s MBA in Sustainability Management, it is crucial that you have a proactive, brave, adventurous spirit and a desire to change things.

    The Master is designed for professionals with studies or a professional background in:

    • Economic and Business Sciences
    • Business Administration and Management
    • Marketing
    • Trade

    And a professional background of at least two years experience in the sector.