Master in International Business
- Oct. 2025 - 10 months
- 60 ECTS
- Young Professional
- Full Time - English
Presentation of the Master in International Business
This master's degree is taught in ENGLISH
The Master in International Business focuses on the development of critical competencies for business management in the 21st century. Through an innovative pedagogical methodology it combines technical aspects with soft skills modules integrated throughout the entire syllabus. The focus on skills such as collaborative leadership, creativity, effective communication and ethical decision making guarantees that graduates become exceptional leaders in any business environment. The program also offers hands-on, collaborative experiences that transcend the classroom where students deal with real business challenges in collaboration with relevant companies that have established strong partnerships with the School.
In today's business environment, characterized by global interconnectedness and rapid change,
the Master in International Business recognizes this need and therefore comprehensively integrates analysis of the domestic, regional, and international environment. In addition, students will gain a panoramic vision of the trends and challenges that affect companies at a global level, enabling them to make informed decisions that contribute to the development and implementation of strategies.
This program focuses on the future, examining how both mainstream and emerging technologies (artificial intelligence, big data, automation, etc.) are influencing the decision making and problem solving in the business environment. Moreover, the concept of technology management from the human perspective will enable students to gain a solid understanding of how to adopt these technologies ethically and strategically to strengthen and/or develop new business models.
OFFICIAL TITLE
Once you successfully complete your program, you will obtain a double title: the Master in International Business from EAE Business School, the Master in Management (MIM) from the Universidad Internacional de la Empresa (UNIE) and the Specialization Title in International Business from the Universidad Internacional de la Empresa (UNIE).
Enroll now and start enjoying your career boosting plan.*
From the moment of your enrollment we will start working together in the materialization of your professional project through a personalized development plan. Are you going to miss it? Request information and we will explain it to you.
*This service applies only to on-site programs.
Reason to take the Master in International Business
- Residential program in New York: At the end of the program, you have the chance to take part in a week residential program (at an additional cost) at Pace University. Pack your bags and get ready to study in the USA.
- Series of management conferences: Make the most of the opportunity to gain insight from top-class executives and learn from their experiences and knowledge through the different community-wide EAE events offered every year.
- Business networking: You will have plenty of opportunities to expand your network of contacts. Get ready to build professional relationships with your classmates and meet executives from leading companies such as Google, Vodafone, Accenture, Intel and Cepsa, to name just a few.
- EAE Entrepreneur: Entrepreneurs have access to EAE Lab, a business incubator that offers the training resources, financing and guidance required to transform a good idea into a real business venture.
- True Potential Experience: Enjoy an experience that combines the Master in International Business with a Personalized Professional Development Plan, guided by a True Potential Advisor, who will help you find, focus and develop your true potential.
MERCO Talent Ranking 2023
Eduniversal Ranking Best Masters 2024
El Economista Ranking 2022
EAE Business School is accredited by the Spanish Association of Representatives of Business Schools (AEREDE), a mark of academic excellence that distinguishes the best business schools in Spain. This recognition reaffirms that our master’s programmes meet the highest quality standards, in line with the demands of the global business market.
Syllabus
- Current economic environment, with a focus on developed vs. emerging markets. Emerging markets and their role within the global economic environment
- Geoeconomy and business decisions. Opportunities for global companies
- Key challenges for companies in an increasingly divided environment (the two blocs). The triangle LATAM, USA and China
- Geopolitics vs un-globalization and its impact on businesses
- Globalization: current state and challenges. Impact on the global supply chain
- Interdependence and global companies. Globalization and business strategies. In-bound strategies in emerging markets
- Strategic planning: theories, concepts and tools
- Competitiveness in international markets
- Corporate sustainability and corporate social responsibility (CSR)
- Integration of sustainability and business strategy and sustainable business models at a global level
- Business ethics and decision-making
- Measurement and reporting of sustainability impact
- Introduction to personal and professional development applied to executive and responsibility roles
- Self-awareness and self-reflection
- Goal setting and time management
- Personal branding
- Effective communication skills
- Building and managing relationships
- Emotional intelligence
- Leadership and teamwork
- Problem solving and decision making
- Career planning
- Personal and professional development planning
- Advanced financial analysis. Preparation and analysis of financial statements
- Asset valuation and business valuation
- Investment analysis and risk analysis
- Financing decisions.international financing
- Financial policy planning for the company
- Green bonds and esg criteria
- The impact of technologies on financial decision-making
Strategic Marketing and Value Creation
- Market research and consumer behaviour
- Behavioural economics and its impact on marketing strategies in go-to-market models
- Segmentation, targeting, and microtargeting
- Differentiation and positioning: advanced techniques and new trends
- Marketing strategies: creation of value proposals and marketing policies
- Marketing policies: the 8Ps
Data-Driven Marketing
- Data analysis
Key Performance Indicators (KPIs)
- Internationalization of business theories. Of intenternacionalization. Sustainable development and explansion to emergingmarkets
- Tools for analyzing and understanding the target market
- Formal and informal institutions
- Designing an internationalization strategy
- Globalization, international trade, and foreign investments
- Major trade blocs
- Globalization vs. Regionalization
- New trends and challenges in international business
- Sustainability in the international environment. The inpact of sustainability in decision making when investing internationally
- The role of organizations in sustainability. Models
- Key financial instruments in international contexts: international funding and capital estructure
- Evaluation of risks and opportunities in global finanacing markets
- International portfolio valuation
- The role of primary and secondary markets
- Valuation of international companies
- Fixed income. Financial options in international markets
- Futures, forwards, swaps
- Internationalization theories and the impact of digitalization
- Strategies of digital platforms
- Technology and exponential growth
- Platforms and their impact on international business
- The role and integration of artificial intelligence in international business
- Data management and global regulations
- Future challenges and trends
6 ECTS
6 ECTS
Minors
Minors are elective courses that enable you to personalize your Master and build a study program tht has the scope for new disciplines aligned with your profesional interest and goals. They act as real communication links that enable you to explore other areas of knowledge and connect them to yours. Minors multiply your opportunities for networking and expand your professional horizons. The range of Minors on offer varies depending on the intake and campus.
Choose between:
- Application of AI in Business
- Fintech: Technology for Finance
- Neuromarketing
- Sales management Innovation
- Scalling Up: Strategies for business growth management
- Corporate Wellbeing: Leading Wellbeing Strategies
- Leadership: Team development techniques
- Stategy and Data Analytics
- Marketing automation and marketing intelligence
- Digital Marketing
- Sustainability: Strategies and Opportunities
- Project management techniques
- Business Agility
Explore new areas of knowledge and boost your employability by acquiring the competencies in the highest demand.
3 Territories to conquer
1. Efficient management
Learn the techniques and methodologies for achieving maximum efficacy in the world of modern business.
2. Adaptability to change
Discover the key factors for assimilating the economic, technological and organizational changes that affect companies.
3. International competitiveness
Gain a command of the latest management tools for operating in global scenarios with greater competitiveness, without losing contact with your company’s own values and culture.
Faculty
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Juan Carlos Higueras
Economic and financial analyst. Accredited member of AMCES, Spanish Association of Mentoring and Consultancy for Entrepreneurship, Startups and Social Economy. Doctor of Philosophy (Ph.D), Economics and Finance from Universidad Rey Juan Carlos, Master of Business Administration from IE.
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Juliana Barbedo
Multidisciplinary lawyer with almost 20 years of experience. Master of Laws (LL.M) from NYU School of Law, PhD candidate in Law UCM.
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Susana Checa
PhD in Law from U. Nebrija, Master in Information and Communication Technologies Law (ICADE), Master in Publishing (U. Alcalá) and lawyer specialising in Intellectual Property, e-Commerce and Data Protection.
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Jorge Colvin
20 years of experience in leading companies in his sector such as PWC, KPMG and Codere Group, where he was head of the M&A department for Spain and member of the Chairman's Office.
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Gastón Fornés
Senior Fellow at the University of Bristol (UK) and Senior Researcher at EAE Business School (Spain)
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Pablo Martin Antoranz
International MBA and Master in Marketing Management and Multimedia Communication.
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Gour Saraff
Founder & Director at Solar Global Services.
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Mirco Soffritti
Ph.D. in Economics. Master of Arts in Economics and Bachelor of Arts in Economics.
Professional prospects and entry profile
The knowledge and skills you acquire here and now will have a real impact on your professional life. Start imagining this bright future and take a look at some of the professional opportunities that await you with our Master in International Business.
- Global Operations Manager
- International Marketing Manager
- International Sales Director
- International Logistics Manager
- International Project Manager
- International Organization Consultant
Degrees that give direct access to the degree:
- Business Administration and Management
- Marketing and Communication
- International Business
- Business Analytics
- Economics
- Degrees similar to those mentioned above
Students who wish to access the master's degree with a previous degree other than those indicated above or those who have not taken official master's degree programs that include the fundamentals of these degrees, must take the following complementary courses:
- Business Organization and Administration
- Statistics
Access and admission applications will be processed by the competent academic supervisors at the University, who will ensure compliance with the legally stipulated access conditions, as well as with the institution’s own admission conditions.
Once the corresponding access channel has been accredited in accordance with the applicable legislation for admission to a Master program, for the purpose of putting the candidates in order in the event that the demand for the program exceeds the planned number of places, the Academic Admissions Committee will examine the candidates’ curriculums to decide whether or not they should be granted the right to enrol, based on the entry profile and the prior education requirements stipulated. In such cases, the Committee will draw up a list of candidates in order of merit. Further information available on request.
To get the most out of the program, students need to have at least a C1 level of English.
True Potential Experience
At EAE Business School Madrid, we know that we are all born with something that, if you discover and nurture it in time, can make all the difference in your professional career.
With this in mind, EAE Madrid offers you the True Potential Experience: an experience that combines our Master in International Business with a Personalized Professional Development Plan.
With True Potential Experience, we want to give you more than just a top-quality education. We want to give you the opportunity to discover your true potential and make it a reality.
Employment report
Graduates of EAE’s Master in International Business work in leading companies such as:
At EAE Business School Madrid, we offer financial support to all the candidates on EAE programs.
EAE Business School grants
Achieving excellence in your studies requires a large dose of energy and perseverance. We like to think that we can offer an extra motivation for students who are working at the highest level. The Academic Excellence grant is awarded to candidates who have displayed extraordinary performance and can accredit an average score on their academic record of over 9.5.
We strive to increase the presence of women in executive positions and promote gender equality in the labour market Over 40% of our students are women, many of whom combine their studies with their professional and personal lives. We want to reward their efforts with this grant, which takes their academic report into consideration, but also their executive potential, leadership capacity and professional background.
Launching an entrepreneurial venture is an exciting journey that requires preparation, the capacity for sacrifice and creativity. We aim to foster entrepreneurial spirit and great business ideas with a grant awarded to directors of SMEs, self-employed professionals and people with their own business project. To be eligible to apply for the grant, the Master candidates must have created a company in the same year.
We are certain that, to achieve a fairer, more participative society, we have to run initiatives designed to foster the talent of people with a disability. With this in mind, we have created a grant for the Master in Marketing and Sales Management that is awarded to the candidate with an accredited disability of at least 33% who has the best academic record.
In the global world in which we now live, it is important to discover new cultures that enable us to enhance our competencies. With this in mind, we offer a grant to students whose program includes an international mobility option on its syllabus (programs that offer students an optional residential program abroad). This grant covers the cost of enrolling at the destination university.
Other ways of financing the master
There are other sources of financial support for studying offered by different institutions and organizations, to which you also have access.
The grants offered by the MAEC (Ministry of Foreign Affairs and Cooperation) and the AECID (International Cooperation Agency for Development) offer the opportunity to take this Master to young and foreign university students who choose to round off their studies in a Spanish university or educational institution. The grants are aimed at candidates with university qualification (and final-year students in some cases).
Frequently Asked Questions about the Master in International Business
A Master's in International Business Management prepares you to lead and manage companies in global environments. Through this master's program, you can broaden your horizons and achieve success in the international business world.
In the Master's in International Business at EAE Madrid, you will delve into topics related to global strategy, market research, international trade, international finance, and international operations. Don't miss out on this opportunity to train at a business school that prepares you for success in the global business environment.
Through this Master's in International Business, EAE Madrid offers cutting-edge training, led by industry experts, as well as a global networking platform that will open up numerous opportunities in your international career. Additionally, you will have a True Potential Advisor to help you create a personalized professional development plan based on your goals.
A Master's in International Business offers career opportunities in various sectors and areas. You can work in international trade companies, export management, global consulting, international market analysis, or international company management, among others.
The Master's in International Business at EAE Madrid will open doors to international businesses in various sectors. EAE Madrid alumni hold significant positions in major brands such as Endesa, IBM, AENOR, PHILIPS, or Accenture, among others.
This Master's in International Business is designed for professionals and graduates who want to acquire the skills and knowledge necessary to succeed in the global business arena.
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